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Content Associate-Starting at $15-16/hr

Company: Burkett Restaurant Equipment & Supplies
Location: Perrysburg
Posted on: January 16, 2022

Job Description:

Burkett Restaurant Equipment & Supplies is a leader in the distribution of new and used restaurant equipment. We have been recognized as one of the fastest growing private companies in the foodservice industry by Inc. Magazine and were awarded the 2019 Management Excellence Award by Foodservice Equipment Reports Magazine (FER). If you're looking for a positive and energetic company where your ideas are valued, Burkett is the company for you!

We are seeking to hire a full-time Content Associate to join our Marketing Team.

To learn more about careers at Burkett please visit: https://www.burkett.com/careers

Content Associate

Job Description

The Content Associate will support the efforts of the Content Team within the Marketing Department at Burkett Restaurant Equipment & Supplies. The main objectives in this role are to ensure timely delivery of compelling content online, to increase revenue and user-engagement, to proactively apply new SEO trends, and to continue to build and advance Burkett's brand through online properties. Content creation includes writing product descriptions, blog posts, basic photography, assisting with video content, etc.

The ideal candidate is a flexible, creative communicator who can take on a variety of projects ranging from product launches to article writing. This is an entry level marketing position with the opportunity to develop a wide range of skills in a growing, fast-paced department and mission-driven organization.

Reports To: SEO Marketing Manager

Scheduled Hours: Monday - Friday, 8 a.m. - 5 p.m.

FLSA Status: Hourly-Starting at $15-16/hr

Essential Responsibilities / Duties

  • Write and edit compelling content for Burkett's website, blog, social media sites and other marketing collateral that is technically accurate using appropriate grammar and a strong attention to detail.
  • Execute technical aspects of product listings including title formatting, search keywords, categorization, filters, and overall accuracy while managing to efficiency standards.
  • Optimize website listings with original written content and by locating or producing top quality product photos, videos, and other multimedia resources to optimize for conversion and organic traffic.
  • Execute website improvements regarding SEO and lead generation.
  • Work with external partners and Burkett sales and marketing teams to identify the most important selling points for each product or line of products.
  • Assist in semi-annual site audit with manufacturers to review accuracy of product page assets (images, videos, product details, PDFs, spec sheets).
  • Identify and maintain industry best practices and new technology techniques in digital marketing and e-commerce.

    Requirements

    KNOWLEDGE AND SKILLS
    • Ability to stay focused and detail oriented while multitasking and handling multiple content projects
    • Familiarity with digital marketing, online content, SEO
    • Experience with digital analytics and reporting (Google Analytics)
    • Experience creating digital/social media content on behalf of a brand; photography experience a plus

      Education And Experience
      • Bachelor's degree in Marketing, Communications, Business or related field
      • 1-4 years relevant experience in communication, social media, digital media

        Only qualified candidates will be contacted.

        Benefits

        Responses containing salary history and/or requirements are preferred.

        The Company offers competitive wages, a complete benefits package which includes options for Health, Dental, Vision, Short & Long Term Disability, Life Insurance, Paid Time Off & Holidays, and a 401(k) retirement program after a 90 day orientation period.

        We are an Equal Employment Opportunity employer & a Drug Free Workplace.

        To learn more about careers at Burkett please visit: https://www.burkett.com/careers

Keywords: Burkett Restaurant Equipment & Supplies, Toledo , Content Associate-Starting at $15-16/hr, Human Resources , Perrysburg, Ohio

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